Systems, products and P&Ls were engineered for 60-ear lifespans. Your customers are living, working and reinventing well beyond that. The result? Missed revenue, brittle loyalty, and experiences that quietly push people out
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Our Services
Longevity Lens Radar
Weekly email of 5 “what matters” datapoints across AI, finance, travel, health, property.g. Link rising life expectancy and spending power to untapped profit pools in design, customer experience, workforce, and ESG narratives
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Longevity Navigator™
The Longevity Navigator™ is a collaborative strategic planning session that helps leadership teams chart their course from aging challenges to profitable growth in the world’s fastest-expanding demographic market.
A visual, nine-waypoint framework guiding executive teams to identify, prioritise, and capture longevity economy opportunities.
LL Briefing + Keynotes
Get up to speed fast with 60‑min C‑suite briefing on longevity risk/opportunity, with sector‑specific insight + numbers or dynamic keynote that challenges and inspires. High-impact keynote presentations for conferences, corporate events, and industry gatherings, featuring insights on longevity economy trends and opportunities.
Yes—a B2B brand that spotlights the commercial upside of longer lives, grounded in expertly curated third-party insights, can absolutely sustain a multifaceted thought-leadership career. The essential ingredients are:
1. Compelling POV that ties demographic reality to profit urgency.
2. Rigorous curation system delivering fresh, cross-sector synthesis faster than corporates can assemble internally.
3. Signature frameworks that translate data into actionable strategy, anchoring keynotes, workshops, and consulting engagements.
4. Diversified revenue stack (speaking, advisory, subscriptions) to buffer cyclical swings.
5. Disciplined brand-building—consistent publishing cadence, clear citations, and strategic networking within longevity and innovation communities.
Executed well, the model offers high margins, global portability, and favorable tailwinds as the silver economy accelerates toward $27.9 trillion by 2033
moments of growth over a lifetime..
Latest Lens
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MEDIA
Streaming beats broadcast for the first time and 65+ are leading the shift.
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FOOD + DRINK
Game. Set. Match. Michelob Ultra serves a Super Bowl ad that scores.
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LIVING
Collective living - who would you choose?
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FINANCE
BOLD TAKE: 63 % of 60+ Self Employed rage-quit robo-advisors in 90 sec.
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LUXURY
The S/S 25 Designers who know what’s up when it comes to their core buyer.
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COLLABS
GAP X Parker Posey nails cross generational appeal.
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MOBILITY
High NPS for brands that help users maintain agency and autonomy without ‘silver’ label.
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SOCIAL
What the ‘We Do Not Care’ Club teaches us about midlife community.
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TRAVEL
Highest growth in solo adventure travel is women 55+.
More about Longevity Lens.
Longevity changes everything.
Let’s build products and services that make long lives healthier, more secure and meaningfully productive for all.
Contact Us
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